Content marketing and public relations tips and strategies

Category: Mobile marketing

Being Mobile Responsive: A Necessity for All Businesses

September 30, 2015 by Holly Rollins

In order to stay competitive in today’s market, it is extremely important for all businesses to have a responsive website design (RWD). An RWD refers to the formatting of website design so that it’s optimal for viewing and navigation across all digital devices. In the article, Understanding the Importance of Responsive Web Design, it cites Read More…

Annoying Mobile Marketing Tactics

December 17, 2014 by Holly Rollins

Before I get started on my rant, I want to preface this by saying that mobile marketing, in and of itself, does not annoy me. I truly believe in its power, if it is used properly. What does, however, baffle and irritate me simultaneously is when companies misuse this effective tactic so blatantly. If you Read More…