Content marketing and public relations tips and strategies

Category: Content Marketing Strategy

What is Content Marketing Anyway?

July 16, 2013 by Holly Rollins

Content marketing is a semi-new term for a centuries-old practice: communication. And more specifically CM is ‘publishing content.’ Publishing via printing is becoming less of a communication method while digital publishing IS the new norm. Thus content marketing is the act of publishing key content with keywords to help you reach your target audience–whether it’s Read More…