Tag: Public relations

3 Important Lessons on Digital PR Outreach

The digital age has transformed today’s marketing and public relations industry—almost overnight. In this environment, successful PR professionals have had to modernize their tactics. The traditional press release is no longer the most effective way to reach an audience and developing a strong PR outreach campaign is becoming more important. Frankie Rendon, @mrchibolin an online Read More…

15 Reasons to Write a News Release to Stand Out

Part one of two-part series. The media landscape is not only a crowded place, but also an extremely competitive one. 10-x Group’s motto, is make sure you “Stand Out.” Unbelievably, you may be sitting on many newsworthy stories for news releases. Here are 15 news release ideas to help you start getting noticed for justifiable Read More…

Three Ways to get More Digital Bang from Press Releases

Public relations has morphed in a big way  in the past few years- especially the last two years. If you aren’t optimizing your content in releases or any announcements or posts so that people are pushed to you digitally, listen up. 1. Use a service such as PR Newswire to reach the right media. Or Read More…

Why Content Marketing & PR Should be Bedfellows

Keeping the marriage between PR and content marketing strong takes time, attention and nurturing–just like any good marriage. In many corporations and organizations, managing and publishing content is separated physically as well as figuratively (ie. org charts) from the rest of marketing and public relations departments and planning. In marketing and PR, target audiences are Read More…