Content marketing and public relations tips and strategies

Tag: ROI

How Content Marketing is Like Publishing

July 31, 2013 by Holly Rollins

We’ve come a long way since Gutenberg. Just as the printing press was was a liberator and became a vehicle for literacy and portability of communications–so too is the digital age, computing and, YES, content marketing. CM shouts that CONTENT IS KING. Content is important to accelerate communication to both narrow audiences and the masses. Read More…